Fast Company Asks: If Products Could Talk?

Earlier this year, RetailWire highlighted an article by Fast Company. The article forecasted a world in which products could tell customers anything and everything about themselves using a digital ID, readable via QR code or NFC tag containing information about everywhere the product has been and lasts as long as the product does. In further…

scan qr code to launch ai

75% of Consumers Say QR Codes are Useful to Get Product or Service Info

Typing a website URL into a mobile device can be frustrating. When you finally land on the website, navigating can take time and getting to the right destination is not always a clear path. Once you have arrived at your destination there is typically no easy way to ask questions and get an immediate response.…

people in consumer electronics retail store

Using Artificial Intelligence to Prepare for the Holidays

The holiday season is right around the corner. Some companies are prepared with Virtual Shopping Assistants (VSA). A quick scan of a QR code launches a VSA. VSAs can answer consumer questions instantly and provide coupons or rewards while people shop. This innovative shopping experience can improve sales and reduce returns. Here are some additional…

Could Multilingual Product Information Increase Sales & Loyalty?

It’s true that many consumer electronics companies are global brands with an international reach. This means that customers come from various backgrounds, cultures and speak different languages. Sometimes language barriers present themselves not only when trying to understand product functionality, but in the indirect translation from one language to another. Yet what happens when customers…

Virtual Assistants Reduce Returns

Before customers make a purchase Intelligent Virtual Assistants provide support to reduce returns. Have you ever purchased an electronics product and realized additional accessories were needed to make it work? Or did you ever get frustrated with setting up a product and decide you would rather return it than attempt to search for a how-to…

Why Do Shoppers Abandon Electronic Product Purchases?

Virtual Assistants can capture important insights about your prospective customers’ most asked questions, what they are interested in, and where they drop off in the process. Maybe simply understanding your audience and responding in natural language could turn a browser into a buyer. For example, the average person might say, “I’m a student living in…

AI Converts Web Visitors to Patients

Converting 40% of casual web visitors into patients using conversational Artificial Intelligence. It is important to meet your patients on their preferred channel, while providing the information they need when they need it. This can pose a challenge to some clinics because it is more difficult to make a warm connection on the web vs.…