Improve Customer Experiences with Conversational AI

Use Artificial Intelligence to increase sales, reduce support costs and differentiate from your competition.

“Choosing NOHOLD for our customer support needs was a decision driven by the remarkable capabilities of their SICURA® AI platform. Its strength and flexibility stood out, seamlessly integrating into our system and adapting to our specific requirements. Within just three months of implementation, the AI Assistant impressively managed to automatically handle 35% to 45% of support contacts, significantly streamlining our operations and boosting customer satisfaction. Equally important was the prompt and professional service provided by the NOHOLD team, ensuring a smooth and efficient partnership. Overall, NOHOLD has not only enhanced our support efficiency but also elevated our customer service experience, making it a highly valuable partnership.”

Tejinder Pal Director of IT Operations at Theralogix

Artificial Intelligence to Create Superior Customer Experiences for Supplement Brands

NOHOLD has been in the business of AI Assistants since 1999. We have served clients from a variety of industries, and the vitamin and mineral supplements industry is no exception. We have learned that the convenience of online support, while shopping for health products, improves NPS and reduces returns. On average our clients see a 636% Return On Investment (ROI) shortly after implementing an AI Assistant for Customer Experiences.

SalesAdvisor™ is an AI Assistant that acts as a digital personal shopper for customers visiting your website or store. SalesAdvisor turns a “Vitamin Finder” into a conversational tool that can answer questions, present pertinent information, upsell when it makes sense and complete purchases.

In our experience, here are some of the best practices when implementing a SalesAdvisor AI Assistant:

Make it easy to locate – a pinned button or permanent placement in the site’s main navigation
Assist visitors while shopping – add direct lines of support in your eCommerce store
Allow shoppers to ask questions in their own words and receive accurate responses
Provide a shopping support solution that can be available 24/7/365
Do not ask for personal information to interact with automated systems
Collect shopper free-form input to understand how to better serve your potential customers, reduce costs and increase sales
Choose AI support applications that apply both Deterministic and Generative AI because:
- Procedures can be established – like a Vitamin Finder
- Information is consistent
- Answers are discovered through company-only content to avoid hallucinations and inaccurate information
- It is secure and compliant
Choose AI support applications that can be leveraged on multiple channels and languages simultaneously

Analysis of Vitamin Finder and CX Strategies

NOHOLD conducted a brief review of supplement companies’ website CX strategies. We looked at these brands:

PharmaVite
Haleon
Bayer
GNC
Herbalife
Nestle

Nu Skin
Thorne
USANA
Kirkland
Le-Vel
Life Extension

Unilever
Reckitt
Church & Dwight
Piping Rock Health
Ritual
Nordic Naturals
Now Foods

See CX Comparisons

NOHOLD Interviews

SUSET VEGA
Director, Global HR PMO & People Analytics at Herbalife

Suset, a tenured technology leader, has held various roles in program and
project management. She has helped companies implement cutting-edge
technologies to enhance productivity and improve the bottom line. Suset
holds a Master of Business Administration from the University of Southern
California and a Bachelor of Arts from the University of California, Berkeley.

See What She Has to Say

SalesAdvisor™

Conversational AI for Vitamin and Mineral Supplements

Assist shoppers while purchasing supplements.

“It’s proven to be such a wonderful tool to assist our consumers in making the best buying decision to meet their needs.” – Annette Kanakaris, Director of Operations

Download the Datasheet